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How to Properly Sell Your Luxury Watch
02 Mar 2022

How to Properly Sell Your Luxury Watch

A luxury watch is an expensive investment. When it comes to selling it, you should remember that it has value so that you can get a reasonable return on investment (ROI). While auction sites and online marketplaces are great places to sell electronics and clothes, selling a Rolex watch might not be as simple. The platform you choose determines whether you’ll get the right price for your luxury watch or not. That’s why it is vital to consult the experts at Atlanta Luxury Watches and get first-hand information from a team of experts on properly selling your luxury watch.

With most shoppers relying on ratings to build trust with a particular site, you will not have it easy trying to convince prospective customers as first-time sellers. Atlanta Luxury Watches has a long, stellar track record which you can leverage to get your luxury watch in front of the right audience. You don’t have to worry about lacking a selling history; whether you are selling a Rolex watch or any other high-end timepiece, we’ve got you covered. Here are steps to selling your watch and ensuring you get the right amount of what it’s worth.

Hidden Commission with Auctions

Most people assume that the only way to sell a luxury watch is through an actual auction, and we don’t mean eBay. Although auctions seem hassle-free and easy, there are hidden commissions that you need to look out for if you intend to reap the maximum benefits of the sale. These hidden commissions include a buyer’s commission of about 15-25% and a seller’s commission of about 10-15%, which reduce the amount you take home. If you consider photography, shipping, and insurance, you end up with less than what you deserve for your luxury watch.

Box and Papers

When you first buy a Rolex watch from Atlanta Luxury Watches or any other reputable dealer, it usually comes with a branded box and papers to prove its authenticity. Suppose you intend to sell the watch in the future. In that case, it is advisable to preserve these items to ease the nerves of the prospective customers regarding the legitimacy of the product. Having the original box and original documentation can also increase your chances of commanding a higher price than when you don’t have them.

Include the Model Number

This goes without saying; always include the model number. A Rolex watch will always have a model number, allowing your prospective buyers to research and find pertinent facts to help them make an informed purchase. A reference number or model number is vital in selling a luxury watch, but you shouldn’t give away the whole serial number since they are specific to your watch. Aside from original documentation and packaging, the serial number is an excellent way of determining authenticity.

If you combine the above factors and quality photography that brings out the aesthetics of the timepiece, you are guaranteed a successful sale with a significant return on investment (ROI). Contact us today at Atlanta Luxury Watches, and learn more about properly selling your luxury watch.