Rolex Price Guide

Rolex is the leading luxury watch brand, representing itself as a symbol of class, achievement, and success. No doubt owning a Rolex watch is a statement, and Atlanta Luxury Watches can help you find one that suits your style and personality. Many people often assume luxury watches are expensive, but Rolex has proven they can be affordable. You should know what to buy before visiting a watch store; however, you can consult our team of experts for guidance.

The average price of a Rolex watch ranges between $5,000 to $60,000, but there are several factors to consider: materials, new movement, collection popularity, and complications. There are many models on the market, and focusing on these factors can help narrow down suitable luxury watches. Although a Rolex watch might cost you a pretty penny, there’s a justified reason. Rolex timepieces are meticulously made, durable, and hold value. If you plan to invest in a Rolex, here are the various models and price ranges.

Rolex Submariner

The Rolex Submariner is among the most popular models and comes in two tones: precious metals and stainless steel. Since the collection’s production, it has held its value, making it an ideal addition to your collection. The typical Submariner price range is between $6,500 to $30,000, but the most popular submariner models, 124060 and 126610LN, range from $7,000 to $6,500. The reference number of a Rolex Submariner determines its worth in the pre-owned market.

Rolex Datejust

The Rolex Datejust is considered the most iconic watch by the Swiss giant and versatile. The price of a Datejust varies because of the wide range of references for men and women. Changing sizes, dial options, and materials influence the vast range in cost. If you plan to buy a Rolex Datejust as a gift or for yourself, the price ranges from $5,000 to $12,0000.

Rolex GMT Master II Worth

The materials used to construct the Rolex GMT Master II collection influence the cost of the luxury watches. This collection comes in two-tone stainless steel options, and the price ranges between $7,500 and $32,000. The most popular timepieces from the collection are Pepsi and Batman, which can be worth up to 100% with MSRP.

Rolex Oyster Perpetual

The Rolex Oyster Perpetual introduces new dial colors that have sky-rocketed the collection. After its debut, there was a significant shift in popularity and pricing. Since 2021, the Oyster Perpetual luxury watches have been worth more when pre-owned than new. The cost ranges from $4,000 to $4 5000, depending on the model’s size.

Rolex Daytona

If you want to invest in the most prestigious timepiece, the Rolex Daytona is an ideal solution. Rolex Daytona is available in limited numbers, making it the most sought-after of all Rolex watches. The cost of these luxury watches is worth up to 200% in the pre-owned market, which can be between $10,000 to $60,0000.

Contact us at Atlanta Luxury Watches to talk to a professional about your favorite luxury watches, or visit our watch store. We offer a vast catalog of high-quality timepieces from leading brands.