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What to Know Before Selling Your Rolex Watch
31 Jan 2023

What to Know Before Selling Your Rolex Watch

Rolex is one of the leading brands in the luxury watch industry. The Swiss giant has a long reputation for manufacturing top-quality timepieces, which hold their value over the years, making them a smart investment. If you want to sell your Rolex watch, we can help you get cash or upgrade to a more recent model.

At Atlanta Luxury Watches, we have seasoned professionals with extensive experience in luxury watches. Visit our watch store and talk to an expert to ensure you get the most out of your investment. Here are things you need to know before selling your Rolex watch.

Have the Original Papers and Box

The original papers and box issued with the watch are crucial when selling a used Rolex and should be present before you take the watch for appraisal. Although it is possible to sell luxury watches without these items, including the original packaging, pays off. Rolex watches usually have manuals, extra band links, and warranties. Having these documents will also help authenticate your timepiece, as the market is full of counterfeit watches.

How Much is the Rolex Worth?

The original purchase receipt is another way to prove how much you spent on the Rolex, giving the appraiser a better idea of its worth. Many sellers without an original receipt or documentation are often lowballed, getting a fraction of what the watch is worth. We recommend saving all the papers and receipts, especially if you have done maintenance to show the Rolex is in pristine condition. A buyer will probably pay the asking price if you have proof of worth and maintenance.

Find the Reference Number

In case you lost the receipt and can’t prove how much the Rolex costs, don’t worry! Locate the model or reference number on the watch, which is usually a six-digit number etched on the side of the case. However, you may not require the engraved serial number if you have the original manual or paperwork. The number can be found there, giving you something to go on when trying to determine the value of your Rolex watch.

Don’t Go Public with the Serial Number

When you buy a Rolex, it comes with a serial number specific to that timepiece. Because of the increasing cases of counterfeiting luxury watches, it is crucial to keep the serial number private from photos or online ads. Luckily, there are many databases online where you can learn more about the Rolex model using the serial number.

Understand Market Value Vs. Retail Value

Before selling your Rolex, it is advisable to understand the difference between market and retail value. Most jewelers or dealers will buy a watch and resell it to a buyer for a profit, meaning they will give you a lower amount. The value of a Rolex doesn’t depreciate much, but some factors affect the price, such as owning an unwanted or common model. If you research the value of your Rolex, look up the market value.

Analyze the Rolex’s Condition

The condition of your luxury watch can have a drastic effect on its value. If you don’t wear your Rolex, we refer to it as New Old Stock, and it is worth a lot of money since it is in perfect condition. Even if you regularly wear your watch, routine maintenance goes a long way in ensuring you get a pretty penny. Vintage Rolex watches are difficult to appraise because it is difficult to determine their condition. However, collectors look for signs of aging, such as different coloration of the hands or dials.

Where Can I Sell My Rolex Watch?

Rolex watches are valuable, hence the need to find a reputable buyer. If it is your first time selling a luxury timepiece, avoid auction websites or meeting up with someone from the internet. These are risky options, and you may end up without the money or a watch. Pawn shops can give you quick cash, but you won’t get nearly what it’s worth. Find someone knowledgeable about the value of Rolex watches to get a sizeable return on investment.

Contact us at Atlanta Luxury Watches or visit our watch store to learn more about selling and buying luxury watches. Leverage our extensive knowledge and experience to maximize your returns.