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Ulysse Nardin Vs. Rolex
06 Oct 2019

Ulysse Nardin Vs. Rolex

To the casual observer, the Rolex will undoubtedly be favored over the legendary Ulysse Nardin. Rolex has invested a lot of time and money into its advertising and marketing campaigns to cement itself as the top-tier luxury watch brand. Watchmaking is much more than words and graphic design, however.

In this article, we will look at some categories to compare these two juggernaut Swiss watch manufacturers. Atlanta Luxury Watches offers a wide selection of both brands. Please call now or come by for a visit to compare the two heavyweights for yourself.

Ulysse Nardin

Founded in 1846, Ulysse Nardin is best known for manufacturing near impeccable marine chronometers with award-winning accuracy. From Ulysse Nardins establishment to 1975, it has accumulated over 4,300 certificates, 2,400 special prizes, and 10 gold medals at international exhibitions. One of the first of these prestigious awards was the Prize Medal at the 1862 International Exhibition in London in the category of complicated watches and pocket chronometers.

Over fifty navies, including the US Navy, and international shipping companies have been equipped with Ulysse Nardins award-winning marine chronometers. In fact, the company was an official supplier for the US Navys torpedo boats and provided timepieces to the navies of the United States, United Kingdom, Japan, and Russia.


Originally founded as Wilsdorf and Davis in London, England in 1905, the company registered Rolex as the brand name of its timepieces. Rolex catapulted its reputation into the stratosphere in 1926 when Mercedes Gleitze swam across the English Channel wearing a Rolex. That year, Rolex had created the Oyster the first ever waterproof and dustproof wristwatch. The Oyster consequently became the foundation on which Rolex has built its reputation. Rolex later, in 1931, invented the self-winding mechanism with a perpetual rotor. The Oyster watches thus became known as the Oyster Perpetual.

Since then, Rolex has become a world-renowned Swiss luxury watch brand based in Geneva. As of 2019, three of the worlds top ten most expensive watches sold at auctions are Rolex watches. With annual revenue approaching $5 billion and production at more than 800,000 pieces a year, Rolex continues to lead the luxury watchmaking industry. Rolex is undoubtedly a top status symbol.

Why Ulysse Nardin?

Ulysse Nardin was established a century before Rolex broke through with its Oyster wristwatch. While Rolex was wondering how it could break through the glass ceiling into the heights it is at today, Ulysse Nardin was winning contracts with the United States government to equip the US Navy with Ulysse Nardin timepieces.

Watchmaking is an art. Watchmaking is an incredible craft with a rich history. Ulysse Nardin is for the watchmaking connoisseurs who are appreciative of the craft. If you place value on the intricacies behind the face and dial, then the Ulysse Nardin will impress.

Why Rolex?

A crown for every achievement. The Rolex is not for just anybody. The Rolex is not for just any occasion. A Rolex is a universal symbol of exclusivity and class. If you are looking for a renowned status symbol, then the Rolex is an easy go-to. Rolex did not come to where it is today because it is just any watchmaker. Rolex offers perfectionism. Rolex offers professionalism. Rolex offers precise timepieces with a wide assortment of models for any wrist. Whether you are headed out to a party, a sail, or a swim, a Rolex can provide you the style and functionality necessary all with prestige.